The must have tool for podcasters and radio advertisers

The must have tool for podcasters and radio advertisers

Enjoy the ultimate tool for podcasters and radio advertisers!! Many freelancers, bloggers, marketers, and businesses promote their products or services over the radio or by podcasts. Normally, a radio spot lasts 30 to 60 seconds. Basically, radio is used because it is a powerful medium, reaching a high percentage of the population. Some statistics, for …

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relevance in marketing

Why Relevance is Superior to Loyalty in Marketing

Yes, relevance is superior to loyalty in Marketing! Traditionally, most marketers use rebates, rewards, giveaways, discounts, and bonuses as a customer retention strategy. But this approach has two main challenges – first of all, it is not cost effective and secondly, you could easily lose your relevance in the process. Business environment evolves As the …

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