Glossary

NAKED TIPS

Naked Tips — #nakedtips — are a series of posts inaugurated on February 2017 by the team at Sienda Media.

Naked Tips are plain tips that go straight to the point.

Naked Tips feature relevant information about the topics treated on this site with the purpose of delivering significant points for the solution of contingencies businesses have to deal with day after day.

SEM

Search engine marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. [source Wikipedia]

SEO

SEO stands for Search Engine Optimization. SEO is a methodology of strategies, techniques and tactics used to increase the number of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine (SERP) — including Google, Bing, Yahoo and other search engines. Like explained on Wikipedia.

SERPs

Search Engine Results Pages

WEBLINE

A Webline, as in the meaning coined by Sienda ltd in the mid-2000s, is an organization that combines different specialties and fields of knowledge guiding, coordinating and synchronizing all of the internal/external resources involved in the communication processes in order to employ the right tools, convey consistent business expression through the World Wide Web, and enhance business performance.

Weblines is also the title of a book by John Agard, an Afro-Guyanese playwright, poet.

Weblines, by John Agard, Bloodaxe Books, 2000 – Poetry – 175 pages